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About

I help product teams transform user behaviours into strategic decisions — through rigorous, mixed research grounded in business challenges.

Background

I hold a Master's in Cognitive Psychology from Université Paris Cité (with distinction), and began my career in experimental research at the Vision Action Cognition lab — where I processed EEG, EMG and eye-tracking data. This rigorous scientific training has remained the thread running through my professional practice.

After roles at Central Test (psychometric test validation for HR) and CHANEL (cosmetic product ergonomics), I joined Groupe RAJA in 2019 to build their UX Research practice from scratch. In 2022, I moved to a permanent UX Research Lead role — a position I still hold today.

At RAJA — Europe's #1 packaging group, 21 e-commerce sites, 19 countries, 2 million B2B customers — I lead the strategic integration of User Research across an international e-commerce operation, from research vision to delivering high-impact insights that drive product and CRO decisions.

How I work

Question before method

I start by defining which decision the research needs to inform. The method follows the question — not the other way around.

Mixed methods when it matters

Qualitative gives the why, quantitative gives the scale. I know when to combine both and how to interpret the tensions between them.

Research doesn't stop at the deliverable

An insight that changes nothing has no value. I make sure teams understand, adopt and act on the findings.

Systematise to last

A solid research practice rests on operational foundations: panels, processes, insights repository. Without that, research stays artisanal.

Experience

UX Research Lead

RAJA

Oct. 2022 — present · Permanent · Tremblay-en-France

UX Researcher

Ahead Digital (RAJA mission)

Aug. 2019 — Oct. 2022 · Freelance · Paris

Ergonomics Study Analyst

CHANEL

May 2018 — Dec. 2018 · Pantin

R&D Assistant in Psychometrics

Central Test

Dec. 2015 — Aug. 2016 · Paris

Research Assistant in Cognitive Psychology

Université Paris Descartes

Feb. 2015 — Jun. 2017 · Vision Action Cognition Lab

Download CV

Methods

User testingExploratory researchBehavioural analysisSemi-structured interviewsFocus groupsObservationQuestionnaires & surveysUMUX / CSAT / NPSHeuristic evaluationCard sortingEye-trackingErgonomic evaluationPsychometricsResearchOpsWorkshop facilitationStrategic advisory

Tools

ContentSquareQualtricsUserTestingMiroR StudioGoogle AnalyticsTheObserverXTOpen SesameNotion

Languages

French — native

English — professional (B2)

German — basic

Let's work together

Looking for a rigorous UX Researcher to strengthen your product team? Let's talk.

Work with me